What a year 2019 was!
22 years after I founded my coffee roasting business in Kingston Ontario, we have never experienced a year of such growth in both business volume and product offering. In 2019 we grew an incredible 27% over the previous year and I feel like we haven’t even put our foot on the accelerator yet.
In 2019 we fine tuned the appearance of our wholesale roastery and added another espresso machine specifically for training. I expect to put our world class La Marzocco Linea Paddle to good use this year.
In September we also created a program called CAF•FEINE whereby our customers could donate their Loyalty Rewards Points, or purchase coffee for Canadian Armed Services Members serving overseas. With the help of the Kingston Military Family Resource Centre, to date, we’ve arranged to have this coffee shipped to units serving in Iraq, Qatar, Kuwait, Romania, Latvia and Israel. This program took 9 months from conception to launch, and resulted in over 175 lbs of coffee being sent overseas to the deserving men and women of our Canadian Forces.
In 2019, again after months of planning and iterations, we introduced our 100% compostable coffee bag. This bag has many features including beautiful graphics, the ability to retain freshness, a Roast Date stamp on the back of the bag, and best of all, it’s compostable!
We couldn’t have made such major improvements to our business without the loyal support of our customers and the dedicated work of our staff, who make every effort to inform and serve.
Thank you for an unbelievable 2019 and trust me when I say that 2020 will see even more remarkable improvements to North Roast Coffee and Coffeeco.