The response to the pivot to online sales was overwhelming and we can proudly state that we have successfully completed over 15,000 transactions online since the onset of covid-19 in Canada. This explosion in online sales has created the need for us to expand our roasting capacity.
Thank goodness also for our staff who have worked tirelessly through crazy times. Early on we weren't certain what was the best course of action other than to lock the doors and keep each other safe while still serving the community we've built over the last 23 years. In those 23 years I can honestly say it was the best business decision I've ever made.
What a year 2019 was! 22 years after I founded my coffee roasting business, we have never experienced a year of such growth in both business volume and product offering. In 2019 we grew an incredible 27% over the previous year and I feel like we haven’t even put our foot on the accelerator yet.